SheerID is redefining offer protection with its advanced, AI-driven solutions designed to protect brands from abuse and deceptive activity. Our platform features an AI model which further assesses risk of offer abuse at the point of verification by analyzing digital context data. Additionally, we've introduced AI-powered document analysis, which identifies and rejects fraudulent or altered documents, further strengthening our automated document review (ADR) accuracy.
SheerID's comprehensive suite includes adaptable gated offer settings, allowing brands to tailor security measures to their specific risk tolerance. With top brands relying on our solutions, the SheerID platform stands out for its ability to adapt and learn from emerging deceptive patterns, ensuring continuous learning for added protection.
Whether you're looking to enhance verification accuracy, protect sensitive offers, or simply stay ahead of complex deceptive strategies, SheerID's platform delivers robust, reliable, and proven protection.
Balance friction and offer protection
Protecting your exclusive offers from abuse is critical, but you have to make sure your safeguards are not creating unnecessary friction for your customers. This article will help you understand the offer protection options available and how they impact the customer experience so you can strike the right balance.
- Prevent financial loss. Protect your revenue by ensuring only genuine customers redeem your offers, preserving your potential earnings and fostering authentic brand relationships.
- Preserve brand reputation. Maintain your brand's integrity by effectively managing who can access exclusive offers, avoiding the perception of indiscriminate discounting.
- Enhance customer experience. Maintain the allure of exclusivity by keeping offers truly special for your intended audience, thereby preserving trust and customer loyalty.
Ways to prevent offer abuse
The SheerID Verification Platform provides an array of multi-layered offer protections that help mitigate offer abuse with a range of protective features:
Authoritative Verification
This approach confirms that a consumer's personal information (PII) matches relevant data sources. SheerID uses 200K+ authoritative data sources to verify your data and ensure it complies with regulations.
AI-Driven Solutions
SheerID leads the protection space with AI-powered document detection and sophisticated ML models that reject fraudulent documents and detect fraud at verification by analyzing consumer signals and contextual data. We use an optimized mix of manual and automated document review.
Two-Factor Authentication through Mobile and Email Loop
This method verifies a consumer by confirming that the email address they are using belongs to them. After submitting a verification form, the consumer receives a code via email or text to complete the process. Learn how to add SMS notifications to your program here.
Third-Party Fraud Signals
Leverage third-party risk signals to identify when verification forms are being submitted by a professional fraudster. By analyzing a wider set of data points such as device fingerprinting, device IDs, email address age, and online frequency, SheerID can block fraudsters without increasing friction for legitimate customers.
Fraud Rules Engine
Activate progressive fraud checks using SheerID's proprietary consumer risk scoring model to protect against suspicious activity. For instance, if a consumer claims to attend Harvard but has an IP address in Russia, an additional verification step, such as a document review, can be required.
Government ID and/or Biometric Checks
To enhance security, consumers can be asked to upload a government-issued document such as a driver's license or passport. For the tightest protections, add a biometric liveness verification to ensure the consumer you're verifying is present and matches their photo ID.
Offer Protection Reporting
SheerID wants customers to understand how we're protecting their offers by categorizing all verification requests that were not approved in a robust report that is available in your dashboard.
Instant Rate Settings
Instant rate settings allow program administrators to have more control over decisions related to the balance between maximizing customer conversions and minimizing potential opportunities for abuse by bad actors.
Redemption Limits
Define how often the same consumer can be verified to redeem an exclusive offer.
Offer Protection Consults
Work with SheerID data science and support teams to configure offer protection rules tailored to meet your brand needs.
Reach out to your CSM to discuss enabling offer protections on your SheerID program. To learn more about our multi-layered adaptive approach, visit our website.